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Whether you’re playing a show in a new town or releasing your third album, a press release is still one of the most important tools you have to make sure you get coverage. In fact, some publications will publish your press release word for word, making it all the more critical that you do it right. But where do you start? What should you include and what should you leave out? Here are a few quick tips that will help your music get the coverage that it deserves.