We challenged 20 purpose-driven brands to create innovative products that go further to bring you natural, sustainable and organic options for everyday needs. Made to Matter, handpicked by Target, is a group of products from across the store that meet at least one of the following meaningful criteria: 1. little to no added sugar, 2. dietary and allergy restrictions, 3. closed-loop production systems, 4. clean, natural ingredients, 5. reduced packaging and packaging waste.