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Quando você usa o celular enquanto dirige, sua cabeça está em outro lugar.

Quando você usa o celular enquanto dirige, sua cabeça está em outro lugar.

"Don't Text While He Drives" campaign is via India for the Bangalore Traffic Police by the Mumbai ad agency the Mudra Group <3

10 Best Anti-Texting / Phoning Campaigns - don't text and drive, dont text and drive

Advertising inspiration~wow, must show this to my advertising class and my DECA chapter for community service campaign

Serious advertising

Most advertisement going trying to get consumers to NOT do something, uses social pressures to convey their point. Social pressures are key in the ads made for not texting and driving. Most of the stuff that marketers use in these ads use the public as an audience. This is important because social pressure gets to people's emotions more than most others, in my opinion.

Don't text and drive!

Texting & Driving: It can wait! In million accidents were attributed to cell phone usage, making up of all car accidents.

32 campañas “Si conduces, deja el móvil” Don´t text and drive

32+6 campañas “Si conduces, deja el móvil”

Pinned by my student Cam Fratus. 10 Best Anti-Texting / Phoning Campaigns (don't text and drive, dont text and drive) - ODDEE

A great contrast between the image of a peaceful woman and the blood. Definitely grinds in the message of the terrible consequences of being on your 0hone while driving.

40 Of The Most Powerful Social Issue Ads That’ll Make You Stop And Think

The Print Ad titled Bangalore traffic police: Talk them dead, House-wife was done by DDB Mudra Group Mumbai advertising agency for Bangalore City Traffic Police in India.

This ad from Adweekly shows a wrecked car turned into a mangled emoji for Sprint's "Don't text and Drive" campaign. In part 4 of Rapaille, he talks about how millennials live with great uncertainty. I think this ad ties with that topic because the ad pushes for a newer type of advertising directly targeting a younger audience. The younger audience would appreciate this type of advertisement. It will be much appreciated by the Millennials.

Sprint Turned a Wrecked Car Into a Mangled Emoji for This 'Don't Text and Drive' Sculpture

Brilliant work for Sprint by Miami agency Alma: “The Last Emoji,” made from parts of a wrecked car.

Brake: Don't text and drive, 1  Advertising Agency: Blue Hive, London, UK

Brake: Don't text and drive, 1 Advertising Agency: Blue Hive, London, UK

An Exceptional ‘DON’T TEXT AND DRIVE’ Campaign by Ogilvy Thailand

Accident Prevention Network, Thailand released a three set print ad that goes with the tagline- 'Text a letter. Lose vision of 64 meters of road'.

“One letter is all it takes  Don’t text and drive”

Print advertisment created by Ogilvy, Brazil for Claro, within the category: Public Interest, NGO.

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