This ad by Nike shows the advertising element of Headline. The typography of the headline "THE ULTIMATE QUICK FIX" is bold and stands out, grabbing the readers' attention to the text and will make them curious on what would be the "Quick Fix".
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We love everything about this "better for it" video from Nike. It's full of real women and relatable thoughts we have felt during our own workouts, including this "I better get an ab out of this" gem of a quote 💚