the alignment that frames the majority of the letters is centered around that first S, which creates a structured effect

the alignment that frames the majority of the letters is centered around that first S, which creates a structured effect

I like the fracturing of the word one. It is attracting to the eye and makes the contrast on the top stick out more. This contrast leads to being able to see the word even though it is slashed through by fractured. This is very simple but it is effective.

I like the fracturing of the word one. It is attracting to the eye and makes the contrast on the top stick out more. This contrast leads to being able to see the word even though it is slashed through by fractured. This is very simple but it is effective.

new type treatments I made for Holt & Bugbee Flooring co. by Chris Delorenzo

new type treatments I made for Holt & Bugbee Flooring co. by Chris Delorenzo

The story behind the new Pinterest logo. And a little example collection of scripted logotypes that makes me real happy. At least 20 of those brands are Swedish. :)

The story behind the new Pinterest logo. And a little example collection of scripted logotypes that makes me real happy. At least 20 of those brands are Swedish. :)

Ligature Collective Introductory

Ligature Collective Introductory

Monte Cristallo Branding | Fivestar Branding – Design and Branding Agency & Inspiration Gallery

Monte Cristallo Branding | Fivestar Branding – Design and Branding Agency & Inspiration Gallery

Logo / J

Logo / J

Simpe, elegant and creative how the ampersand fits into the first word.

Simpe, elegant and creative how the ampersand fits into the first word.

Branding stationary corporate identity business card letterhead cup bag packaging napkins logo type minimal black and white graphic design espresso coffee

Branding stationary corporate identity business card letterhead cup bag packaging napkins logo type minimal black and white graphic design espresso coffee

WIP. CityCenter #line #bnw / Inspiration Idea: Creating a letter within an line illustration

WIP. CityCenter #line #bnw / Inspiration Idea: Creating a letter within an line illustration

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